Underwear manufacturer 'LASHEVAN' Korea won the Presidential Commendation
·LASHEVAN, a company specializing in men's underwear, will receive the 'Presidential Commendation' award for venture promotion. ·Technical capabilities are recognized in 13 types of patented technologies ·CEO Baek Kyung-soo "Introduce innovative technologies in men's underwear markets around the world"
LASHEVAN Korea(CEO Baek Kyung-soo), a leading intelligence underwear company in Korea, received the best British presidential commendation at the "2023 Venture Promotion Merit Award" ceremony hosted by the Korean government.
On Dec. 14, the "2023 Venture Promotion Merit Award" ceremony was held at El-Tower in Seocho-gu, Seoul, where LASHEVAN Korea won the Presidential Award in recognition of its contribution to technological innovation.
The award is an event organized by the Korean government for companies and individuals to discover and encourage excellent venture companies and support institutions that are leading the growth of global innovation in Korea.
The company said, "LASHEVAN was highly praised and awarded for his contribution to small and medium-sized enterprise innovation technology as a merit award," adding, "The presidential commendation recognized his contribution to leading manufacturing innovation."
This award is one of the representative awards hosted by the government, and it is especially meaningful in that the screening process goes through rigorous processes such as performance verification and on-site inspection as well as document review.
Based on innovative technology and expectations for global market expansion, the company recently received the Minister of Trade, Industry and Energy Award, the Korea Productivity Headquarters Management Award, the Gyeongnam Star Enterprise Award.
LASHEVAN Korea has patents in 17 countries around the world for developing underwear that separates penis from scrotum using 'H separation technology' and '3D stereosetting technology' that lowers the temperature of men's body parts by about 3°C.
"Based on research and development, customer communication, and ESG management, we were able to create a venture myth that men's underwear single brand exceeded 100 billion won for the first time," said Baek Kyung-soo, CEO of LASHEVAN Korea.
Reportter= Lee. Chang-Woo cwlee@nvp.co.kr